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Add Recertia logo design brief (marketing / GTM) - #3

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Add Recertia logo design brief (marketing / GTM)#3
quantrobs wants to merge 1 commit into
mainfrom
cursor/logo-design-brief-56f7

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Summary

Adds a designer-ready logo brief at docs/brand/logo-brief.md, aligned with product positioning and GTM messaging.

What’s in the brief

  • Positioning: self-improving agent system; re-certify proven work into versioned memory
  • Audience: operators, reviewers, platform builders (measurement-first, anti-hype)
  • Concept territories: certification seal, bounded cyclic graph, control tower, ledger
  • Palette / type cues from the existing console (#3d9cf0, #e8a838, dark ops UI)
  • Hard don’ts: robots, purple glow, infinity loops, generic SaaS AI aesthetics
  • Copy-paste designer prompt for handoff

No prior logo or brand kit existed in-repo; this is the starting brief for external design work.

How to use

Share docs/brand/logo-brief.md (or Section 12’s designer prompt) with the designer; GTM/product co-own final selection.

Open in Web Open in Cursor 

Provide a designer-ready brief covering positioning, audience,
concept territories, palette alignment with the console, and
hard anti-patterns so marketing can hand off logo exploration.

Co-authored-by: Rob Schmidt  <robs@gatech.edu>
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