📊 KPI Dashboard Suite

A comprehensive business intelligence dashboard built with Python, Streamlit, and Plotly. Features four interactive dashboards covering SaaS metrics, sales analytics, marketing performance, and an executive summary.

Dashboards

🚀 SaaS Metrics

• MRR / ARR tracking with growth trends
• Customer acquisition vs churn analysis
• Active user growth over time
• LTV vs CAC comparison
• Churn rate monitoring with threshold alerts

💰 Sales Analytics

• Monthly revenue trends
• Sales pipeline funnel visualization
• Revenue breakdown by product and region
• Sales rep performance leaderboard

📢 Marketing Analytics

• Traffic and lead generation by channel
• Paid channel spend vs revenue (ROAS)
• Conversion rate benchmarking
• Cost per lead analysis

🏢 Executive Summary

• Cross-department KPI overview
• Revenue overlay (MRR + Sales)
• Marketing funnel (Traffic → Leads)
• Business health scorecard
• Churn rate gauge

Quick Start

# Clone the repo
git clone https://github.com/AItools-guru/kpi-dashboard-python.git
cd kpi-dashboard-python

# Install dependencies
pip install -r requirements.txt

# Run the dashboard
streamlit run Home.py

Project Structure

kpi-dashboard-python/
├── Home.py                          # Landing page
├── pages/
│   ├── 1_SaaS_Metrics.py           # SaaS KPI dashboard
│   ├── 2_Sales_Analytics.py         # Sales performance dashboard
│   ├── 3_Marketing_Analytics.py     # Marketing channel dashboard
│   └── 4_Executive_Summary.py       # Cross-department overview
├── data/
│   └── generate_data.py             # Synthetic data generators
├── requirements.txt
└── README.md

Built With

• Streamlit — Interactive web app framework
• Plotly — Rich, interactive visualizations
• Pandas — Data manipulation and analysis
• NumPy — Numerical computing and synthetic data

Author

Saurabh Shidhore — GitHub